We’re excited to announce OpenAI as our new software partner. Founded in San Francisco by a group of entrepreneurs, including Elon Musk, OpenAI is widely regarded as one of the top AI labs globally. They aim to carefully promote and develop friendly AI in such a way as to benefit, rather than harm, humanity as a whole. – We’re integrating GPT-3 into our development cycle to create a new level of products to understand our customers’ needs better and connect with them in a holistic user-centric way. 

What Is artificial intelligence?

AI in Marketing

In recent years, the demand for machine learning has increased dramatically. From making facial recognition systems to developing software that can tell robots apart, companies around the world are investing in tools that are designed to automate their processes, from cleaning to driving. While the majority of these systems work as well as humans, there are still aspects that can be enhanced to significantly increase their effectiveness.

In the last year, a lot of hype has been generated around Generative Adversarial Networks (GANs) because of the breakthroughs they have had in a decade. AI in general, and machine learning in particular, has already had an impressive record in the marketing industry, but it is still very much a hot topic in marketing circles. With AI comes a slew of new marketing ideas that have been introduced over the last few years, and GANs have been quickly gaining a lot of traction among marketers because what they are, are simply machines that can generate content.

In the next few years, technology will inevitably continue to advance, allowing GAN to advance further and further. Over a period of time, it will be possible to further develop GANs to become something that is comparable to neural networks on a neural scale – and this presents the potential for really powerful techniques.

What does it mean for the future of digital marketing? Let’s take a closer look at how it looks and where GPT-3 can take us.

The potential of GANs to help with marketing would be nothing short of exciting, but what would it be? Over the next few years, marketers will only likely see GANs as one more tool they can use to help with their content strategy and reach their audience online. This, of course, is great, but what does this mean for marketers? 

the future will be more AI-based and less human-based based  

Final Thoughts

Here at Astra Technica we’re a little obsessed with “machine learning” right now, and what that means for the future of AI and the rest of the digital world. There’s some fundamental issues with neural networks that need to be worked out. I think we need some serious open discussions regarding these issues – sooner than later, if it’s not already past that point. However, one thing is for sure, the future will be more AI-based and less human-based and that’s exactly why we wanted to explore the potential uses for AI in the digital marketing world. IN today’s world the only way to adapt is to assimilate. AI may just become a sort of posthuman lifeform (not quite sentient, but pretty close). 

Astra Technica