HELIVALUE$
HeliValue$ is the trusted advisor and industry-wide interpreter for an international clientele of manufacturers, vendors, helicopter operators, banks, leasing and insurance companies, and aviation law firms.
A complete design package was created, overhauling the entire brand giving a fresh and exciting new look to a trusted industry icon. In addition to a new corporate identity, a streamlined digital aesthetic was united across HV’s diverse products.
Task
Best known for its publication, The Official Helicopter Blue Book®, which has been sold around the world since 1979.